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North America/United States of America/South Dakota/Wall/Wall Drug/
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Wall Drug
- Location & Contact Information
- Address: 510 Main St Wall SD USA 57790
- Telephone Number: +1-605-279-2175
- Official Website: [1]
- Overview
Wall Drug Store, often referred to simply as Wall Drug, is a tourist attraction located in the town of Catholic church in which to establish his business. He bought Wall Drug, located in a 231-person town in what he referred to as the middle of nowhere, and strove to make a living. Business was very slow until his wife, Dorothy, got the idea to advertise free ice water to parched travellers heading to the newly-opened Mount Rushmore monument sixty miles to the west. From that time on business was brisk. Wall Drug grew into an enormous cowboy-themed shopping mall/department store. Wall Drug includes a western art museum, a chapel based on the one found at New Melleray Abbey near 80|ft|m| Apatosaurus that can be seen right off Interstate 90. It was designed by Emmet Sullivan who also created the dinosaurs at Dinosaur Park and Dinosaur World (Arkansas)|Dinosaur World .Wall Drug earns much of its fame from its self-promotion. Billboards advertising the establishment can be seen for hundreds of miles throughout South Dakota and the neighboring states. In addition, many visitors of Wall Drug have erected signs throughout the world announcing the miles to Wall Drug from famous locations, treating it as a geodesic datum. By 1981 Wall Drug was claiming it was giving away 20,000 cups of water per day during the peak tourist season, lasting from Memorial Day until Labor Day, and during the hottest days of the summer.The Wall Drug Dinosaur To date, Wall Drug still offers free ice water, but as they have become more popular, they have started to offer free bumper stickers, signs to aid in promotion , and coffee for 5 cents. One popular free bumper sticker reads Where the heck is Wall Drug?Back when the US Air Force was still operating Minuteman Missile silos in the Western South Dakota plains, Wall Drug used to offer free coffee and donuts to the service men/women if they stopped in on their way to/from Ellsworth AFB (50 miles West on Interstate 90). Wall Drug continues to offer free coffee and a donut to honeymooners, veterans, priests, hunters, truck drivers, and other travelers.Wall Drug has been featured in Time Magazine as one of the largest tourist attractions in the north. They have over 500 mi|km of billboards on Interstate 90, stretching from Minnesota to Billings, Montana. Wall Drug spends an estimated $400,000 on billboard signs every year. The history of Wall Drug was told in a two episode story arc of the podcast The Radio Adventures of Dr. Floyd.[1]
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